API Concepts
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API Concepts


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This documentation makes use of some core concepts throughout. Understanding these and gaining a bird's-eye view of how the platform works is recommended to be able to work effectively with the platform and with the API

Platform primer Provides a bird's-eye view of how the platform works, and what happens when you start using the Cxense Insight platform
Sites and site groups Explains what a site is, and how sites can be organized into groups of sites
Crawling Explains when and how your site is crawled, and how you can recognize our crawler
Document parsing Explains how crawled HTML documents are parsed, and how you can add custom markup
Content profiles Explains how content profiles are generated, what they mean, and how they are used by our systems
User profiles Explains how user profiles are generated, what they mean, and how they are used by our systems
Custom taxonomies Explains how the generation of content profiles and user profiles can be customized
External data Explains how non-public data about content and users can be ingested by the platform
Event data Explains how events are passed to the platform, e.g., for page view events. Describes both JavaScript APIs and HTTP APIs
Custom parameters Explains how you can pass custom event data to the platform, e.g., to provide richer meta data for events
Metrics Explains how the most common analytics metrics are defined, and what they measure. Also discusses potential sources for deviations from other systems.
User tracking and privacy Explains how the platform tracks users, the technologies involved, and how users can opt in and opt out.
Audience estimation Explains how you can use the Audience Estimation tool.
Short term intents Describes how you can enable extraction of User Intents.
Long term storage (LTS) Explains the difference between the standard, full, 31 day Traffic API support and LTS support.
Segment matching Explains how to define complex audience segments and how segment annotation works.
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